Private consultancy specialising in Customer Value and Centricity supporting clients around the world. Recent projects for clients in Norway, Japan, Mexico, Australia, New Zealand, Singapore and the UK.

Formerly Head of Customer Propositions and Marketing for HSBC Bank Plc. Responsible for developing and implementing customer propositions across three leading UK brands – HSBC, M&S Money and first direct. Graham held a number of other positions during his time at HSBC bank, including: Group Head of Customer Management, Head of Service and Sales Management.

Graham is a judge for the annual Financial Innovation Awards organised by the Institute of Financial Services and has authored a number of books on channel strategy and customer management.